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Tourism Sports Partnership / tourism Maldives Impact 8.0/10 2 min read
Tourism Victory! President Muizzu Unveils Historic Maldives-Liverpool Partnership at Anfield

Tourism Victory! President Muizzu Unveils Historic Maldives-Liverpool Partnership at Anfield

President Dr. Mohamed Muizzu attended the Merseyside derby at Anfield on April 2, 2025, launching a multi-year partnership between MMPRC/Visit Maldives and Liverpool FC, making the Maldives the club's 'Official Tourist Destination Partner.' The partnership aims to leverage Liverpool's 200 million social media fans and 471 million TV audience. Visit Maldives began a three-month UK outdoor campaign on March 27, including 100+ branded taxis in London. Sustainability is a key focus, aligning with Liverpool's 'The Red Way' and Maldives' conservation efforts. Officials attending included Tourism Minister Thoriq Ibrahim, Sports Minister Abdulla Rafiu, and MMPRC MD Ibrahim Shiuree.

President Dr. Mohamed Muizzu attended the Merseyside derby at Anfield on April 2, 2025, launching a multi-year partnership between MMPRC/Visit Maldives and Liverpool FC, making the Maldives the club's 'Official Tourist Destination Partner.' The partnership aims to leverage Liverpool's 200 million social media fans and 471 million TV audience. Visit Maldives began a three-month UK outdoor campaign on March 27, including 100+ branded taxis in London. Sustainability is a key focus, aligning with Liverpool's 'The Red Way' and Maldives' conservation efforts. Officials attending included Tourism Minister Thoriq Ibrahim, Sports Minister Abdulla Rafiu, and MMPRC MD Ibrahim Shiuree.

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The Standard

Published

Apr 3, 2025

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President Dr. Mohamed Muizzu attended the Merseyside derby at Anfield on April 2, 2025, launching a multi-year partnership between MMPRC/Visit Maldives and Liverpool FC, making the Maldives the club's 'Official Tourist Destination Partner.' The partnership aims to leverage Liverpool's 200 million social media fans and 471 million TV audience. Visit Maldives began a three-month UK outdoor campaign on March 27, including 100+ branded taxis in London. Sustainability is a key focus, aligning with Liverpool's 'The Red Way' and Maldives' conservation efforts. Officials attending included Tourism Minister Thoriq Ibrahim, Sports Minister Abdulla Rafiu, and MMPRC MD Ibrahim Shiuree.

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